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On-demand Webinar

How to Drive Better CRM Adoption

The benefits of implementing a CRM are comprehensive: better organization flows, cleaner account data, sales productivity, and more. CRM software systems can even provide an ROI of over 245%. And yet, less than half of sales professionals report using their CRM on a daily basis. If your company has made the investment in a CRM but is struggling to adopt, you’re not alone.

Join our NetSuite CRM experts on this live webinar as they walk through what’s behind the failure to adopt and how you can manage those concerns and fears to turn even your biggest resister into a regular CRM user. Plus we’ll give you some tips for automating manual CRM tasks to free up even more time and help your teams be efficient, all while continuing to build out your CRM as your single source of truth for customer data.

We take time to discuss several of the major barriers to CRM adoption and how you can pave the way for a smoother adoption by:

  • Improving team collaboration
  • Enhancing the value of tools you already have
  • Building NetSuite into a single source of truth
  • Leveraging the apps where sales is already spending most of their time


Justine Burdo

Head of Sales & Customer Success, CloudExtend

Kevin Ha

Solution Consultant, CloudExtend